Saturday, October 26, 2013

Hacking AdWords: The Secrets to Quality Score [Webinar]



WordStream - Live Webinar

Hacking AdWords: The Secrets to Quality Score [Webinar]
Did you know that a higher than average Quality Score in AdWords can save you up to 50% on your cost per click? Those savings carry over to your CPA too – advertisers with high Quality Scores save up to 80% on cost per conversion!
Google's exact formula for calculating Quality Score is famously mysterious. So how do you know how to make improvements?
In this free webinar, WordStream founder and paid search veteran Larry Kim will reveal the secrets to hacking AdWords Quality Score. You'll learn:
  • Why you should care about Quality Score in AdWords
  • How AdWords Quality Score is actually calculated
  • Case Study: How one advertiser got an average Quality score of 8.8/10!
  • What does it all mean? And what you should be doing now!
Space is limited, register today!

¡NUEVO! En el agua que bebe! ¿Quieres ser Pionero en Su País?

Hola Amigo

 

PARA ERRADICAR Y COMBATIR LA OXIDACIÓN CELULAR Y LOS RADICALES LIBRES POR TU SALUD Y DE TUS SERES QUERIDOS

 

Te ofrezco O SYLOCIMOL unidad supermagnetizadora de água  que bebe todos os dias con su familia, fabricado en Brasil, que se vende en 7 años con resultados  fantásticos y increíbles ,  És Importante auxiliar en el tratamento y cura de mas de 140 doenças, es comprobado. Dispositivo simple y único en el mundo con 3.860 megagauss, con la capacidad de supermagnetizar 20 galones de agua en solamente 20 minutos. Ahora disponible en toda América Latina, y mundo inteiro , incluyendo MLM.

 

Quiero que se detenga a observar los video, realizado aun em português, aqui se presentan situaciones de la salud por la que atraviesan muchos e ignoran, estado acido y alcalino da água.

Si se permanece mucho tiempo en estado acido, le estamos abriendo la puerta a las enfermedades cronicas, por lo tanto debemos buscar el equilibrio del p/h tratando de lograr estar en 7,35 o 7,4 del estado alcalino.

El estado acido lo logramos con dietas desbalanceadas, estres, adicciones al tabaco, alcohol, drogas, trabajando en zona toxica con agroquimicos o descansando sobre un cruze de hartman.

El estado alcalino o equilibrio, lo logramos bebiendo agua magnetizada com "Sylocimol", modificando la dieta y eliminando adicciones, asi lograremos conseguir la llave de la salud.

No olvidemos que si a nuestro cuerpo le damos las herramientas necesarias, en el se encuentra la mejor farmacia del mundo, para auto sanarce, erradicar y combatir la oxidación celular y los radicales libres.

Hago incapie en el água magnetizada com SYLOCIMOL dado que tengo a varias cientos y miles de personas consumiendola y
 
han logrado corregir varias dificultades que sufrian y hoy son los mejores refentes para promocionar su consumo.
 
ESTAMOS EMPEZANDO LA EXPANSION GLOBAL Y SE NECESITAN DISTRIBUIDORES EN TODOS 

LOS PAICES DEL PLANETA.
 
Gracias por su Atención ! Muchas Bendiciones a Ud y su familia
 
Alberto Floro , desde Brasil

5aver combines fire evacuation alarm, lantern and breathing mask


5aver combines fire evacuation alarm, lantern and breathing mask

By
October 24, 2013
The 5aver combines LED lantern and triple-filter mask
The 5aver combines LED lantern and triple-filter mask
Image Gallery (2 images)
The thought of getting caught in a building fire is terrifying. Flames raging, smoke obscuring your vision and making it difficult to breathe, infrastructure crumbling, and you're trying desperately to remain calm and get out. The 5aver won't douse the flames, but the grab-and-go combination of lantern, alarm and mask is designed to help you find your way to safety in a hurry.
The 5aver is designed to be mounted on the wall and used during fire evacuations. When it's pulled off the wall, the lantern portion automatically turns on to increase visibility and the alarm activates to alert others to your location. The mask unscrews from the lantern and attaches around the nose and mouth and uses a combination of pre-filter, hopcalite filter and HEPA filter to protect from smoke, dust, carbon monoxide and other airborne particles.
Besides playing on the word "saver," according to its Korean manufacturer, GemVax & Kael Co., the "5" in its name refers to the fact that it becomes difficult for firefighters to get inside the building five minutes after a fire starts and the survival rate for those still inside drops by five to seven percent each minute after those first five. Anyone in the building obviously wants to get out before that, and the 5aver is designed to help get you do just that.
The 5aver won a "Best of the Best" Red Dot product design award earlier this year with the jury recognizing it for its highly visible, appealing and design as well as its multifunctional capabilities.
"The design vocabulary of the 5aver visualizes its purpose – in case of an emergency, everyone will know where to find it," the jury said in a statement. "It is intuitive to use and ready in a few seconds. The coloring of the 5aver is highly distinctive; the system is space-saving and compact."
The 5aver appears to be a great safety precaution for homes, offices and any buildings where the danger of getting trapped in a fire exists. It's packaged in several wall-mountable options, including two- and four-person versions.
Source: 5aver, Red Dot

iPad mini with Retina Display vs. iPad mini.


iPad mini with Retina Display vs. iPad mini

By
October 24, 2013
Gizmag compares the features and specs of the new iPad mini with Retina Display (left) and...
Gizmag compares the features and specs of the new iPad mini with Retina Display (left) and the original (non-Retina) iPad mini
Image Gallery (15 images)
If you already own an iPad mini, is it worth upgrading to the new model with Retina Display? Or maybe you're considering buying your first iPad mini, and are wondering if it's worth saving a few bucks on last year's model? Let Gizmag help, as we plop the first two generations of the iPad mini into our magical comparison machine, and see what happens.

Release date

The Retina model is releasing about a year after the first iPad mini arrived
The Retina Display iPad mini launches sometime in November. The original model hit stores last November, and is sticking around for another year.

Size

The Retina iPad mini is four percent thicker than its predecessor
Nothing shocking here. Though it is worth noting that the Retina iPad mini is a little thicker. That's the same thing that happened to the full-sized iPad when it got a Retina Display.

Weight

The first iPad mini is actually seven percent lighter than the new Retina model
Not a great start for the Retina model, as it's also a bit heavier compared to the original iPad mini. Seven percent heavier, to be exact.

Build

Apple still likes aluminum
Same aluminum build in both models.

Colors

Colors are now the same, though the first iPad mini was originally sold in a 'black & slat...
The Retina iPad mini gets the same Space Gray color from the iPhone 5s, and Apple updated the original model with the new hue as well. If you bought a first-generation iPad mini before the new models were announced, then you might have the "black & slate" color instead.

Display

Same size, but much sharper screen on the new model
Same 7.9-inch display size for the new model, but the big news is its shift to a Retina Display. It has four times the pixels of the original model, making for a much denser screen. Expect razor-sharp text and crisp, clear images.

Processor

Performance should see a big boost in the Retina iPad mini
Performance should be another huge upgrade in the Retina iPad mini. Its 64-bit A7 chip is two generations ahead of the old A5 (originally found in 2011's iPad 2) in the non-Retina iPad mini.

RAM

We don't know for sure, but we're betting on 1 GB for the Retina iPad mini
We don't yet know how much RAM the Retina iPad mini has, but we'd bet on 1 GB. The mere 512 MB found in the 1st-gen version just barely cuts it. Backgrounded apps and browser tabs will need to refresh more often than they do on devices with more RAM.

Storage

Apple discontinued all but the 16 GB version of the original iPad mini
The first mini was originally available in 16 GB, 32 GB, and 64 GB models, but now that it's sticking around for a second year, it's only sold in a 16 GB flavor.

Cameras

Camera resolution stayed the same in the new model
Same resolution in the cameras this time around, but Apple did boast of some upgraded sensors in the new batch of iPads.

Battery

Apple estimates the same ten hours of uptime (surfing the web on Wi-Fi) for both models
Above are the watt hours for the batteries. If you're more concerned with uptimes, then Apple is estimating that the Retina version will last the same ten hours (while surfing the web on Wi-Fi).

Wireless

Both tablets are available in Wi-Fi only and Wi-Fi with cellular data models
Both models are sold in both Wi-Fi only and Wi-Fi with LTE versions. The cellular models cost an extra US$130 over their Wi-Fi only counterparts with the same amount of storage.

Software

Both models run the new iOS 7
Both iPad minis run the new iOS 7, with the App Store's stacked selection of tablet apps.

Starting prices

The Retina iPad mini starts at US$400, while the non-Retina model dropped down to $300
Apple actually jacked the Retina model's price up by $70, hitting the $400 price point for 16 GB Wi-Fi only. It then shoots all the way up to $830 for a 128 GB cellular model.
On announcing the new iPad mini, Apple also dropped the first-generation model's price down to $300.

Wrap-up

If the Retina iPad mini had stayed at $330, this would have been a no-brainer. Not only does it have a much sharper screen, but its performance will be head and shoulders above last year's model.
But at $400, the Retina mini is now inching closer to Apple's new full-sized iPad, the iPad Air. With that added to the non-Retina model's price drop, we can see some customers preferring to save a few bucks and live with the lower-resolution screen.
On the flip side, the new iPad mini's specs are pretty much toe-to-toe with the iPad Air, so you're getting a much more powerful tablet than you did last year. It even has a sharper display than the iPad Air, owing to the same amount of pixels scrunched onto the smaller screen.
For more on the new iPads, you can see how the Retina iPad mini compares to the iPad Air, and you can also check out the iPad Air vs. the older 9.7-inch iPads.

World View Enterprises near-space balloon flights to begin in 2016.


World View Enterprises near-space balloon flights to begin in 2016

By
October 24, 2013
Artist's concept of the World View balloon capsule in flight (Photo: World View Enterprise...
Artist's concept of the World View balloon capsule in flight (Photo: World View Enterprises)
Image Gallery (8 images)
The newest entry in the fledgling space (or near-space) tourism sector will see passengers take a balloon ride to an altitude of 30 km (18.6 mi) from where they will be treated to a spectacular view of the Earth. World View Enterprises has now obtained US Federal Aviation Administration approval for its proposed balloon experiences, which will cost US$75,000, and are projected to begin in 2016.
A mere ten years elapsed between the first demonstration of controlled powered manned flight and the first commercial passenger air route. Those of us around at the beginning of the Space Age expected (perhaps naively) a rather rapid transition to orbital hotels and flourishing bases or colonies on the Moon, Mars, and elsewhere in the Solar System.
Instead, nearly 70 years have passed without making much visible progress toward such a future. As a result, people are seeking something to give them a taste of space. While these sub-orbital offerings won't actually get you into space, which is defined as being 100 km (62 mi) from the Earth's surface, they may well satisfy these longings.
Enter World View Enterprises, a start-up company based in Tucson, Arizona that is trying to strike a new balance to entice space enthusiasts into the fold of space tourism. The company hopes that very its high altitude balloon flights will press enough of the right buttons that space-hungry enthusiasts will pony up $75K for a ride.

Design

The World View balloon capsule will be treated as a space vehicle by the FAA (Photo: World...
Aiming at an altitude of 30 km (19 mi, or just under 100,000 ft), two pilots and up to six passengers will enter a pressurized, shirt-sleeve environment capsule, which appears from the concept pictures to be a horizontal cylinder about 3 m in diameter and about 6 m in length.
The World View balloon at altitude, where a black sky and a curved horizon can be plainly ...
The capsule is deployed below a parasail (used for recovery), with the pair hanging from a 400,000 cubic meter (14 million cu ft) helium balloon, which provides the lift needed to bring the capsule and its occupants to the desired 30 km altitude. The initial helium fill requires about 5000 cubic meters, costing about $50-60,000. The surface area of the balloon is about 25 acres (100,000 sq m), but as the high-density polyethylene is only about 20 microns (just under 0.001 in) in thickness, its total weight is around two tons.
The US Federal Aviation Administration has determined that the engineering and environmental challenges facing the pressurized capsule are essentially the same as those met in low-earth orbit. They are requiring that the capsule be designed and tested as if it were going to have long-term exposure in space, although it is never intended to operate at altitudes much above 30 km. It will not, however, have to follow the rules and procedures governing launch of suborbital rockets, as, in the FAA representative's perceptive words, "the World View capsule is not a rocket."
The design has a safety factor of 1.4, the same as that required of manned space systems. This is one of the largest helium balloons ever used for human flight, although it's just half the size of the Red Bull balloon from which Felix Baumgartner made his record-setting supersonic skydive.

Flight Plan

The World View balloon capsule lifts free of Earth (Photo: World View Enterprises)
The flight itself is projected to last about four hours. Ascent to the 30 km target altitude is estimated to take 1.5-2 hours. The capsule will remain at altitude for about two hours, during which time the semi-space tourists will be free to move about the cabin and take in the view. Unfortunately, they will not experience weightlessness during this period.
The first step in returning the capsule to the surface is to cut away the balloon. This does produce a period of weightlessness (and likely a bit of terror), but passengers will breathe again once the capsule gains enough speed that the parafoil can provide sufficient lift to keep the descent of the capsule under control. The capsule lands as a paraglider, deploying a set of skids upon which to land.
As a physicist who did his Ph.D. thesis on low temperature physics, I have to comment on throwing away the helium with the balloon. Helium is a non-renewable resource whose origins are in the alpha decay of uranium and thorium and their decay products within the Earth's crust. Some of this helium eventually diffuses into underground cavities containing petroleum and natural gas, from which the helium can be extracted by fractional diffusion.
The problem is that no mechanism exists to replenish our accessible sources of helium in less than geological time frames, so we have to be careful to husband our limited supplies. Ultimately the market will render wasting helium uneconomical, but that date is not likely to be greatly affected by high altitude balloon flights.
The World View capsule awaits launch (Photo: World View Enterprises)
All in all, the balloon ride being suggested by World View does appear to hit many of the key points, such as seeing black sky and the curvature of the Earth, that may add up to an experience that's almost as good as being in space. However, it misses the key bragging right, a set of astronaut's wings, not by a mile, but by about 43 of them. Will enough passengers still line up for an amazing day's flight that costs a startling $75K? Time will tell, but I have my doubts. Regardless, the World View video below is amazing.

How to create QR codes.

 

How to create QR codes

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Things you'll need

  • A QR code scanner the barcode you create works
  • Internet connection
QR (short for Quick Response) codes are two-dimensional barcodes. When used well they offer a new and low-cost way to engage users with your charity. QR codes could be used in outdoor, direct mail or print advertising campaigns.
This is a quick guide outlining different uses for QR codes and how to create them for your campaigns.
1

Get a smartphone scanner

In order to read QR codes you will need to install a scanning app on your smartphone.
Two reliable scanners are the Red Laser app or alternatively the Tag Reflex app.
2

How do I create a QR code?

There is a whole array of options out there for creating QR codes, I have listed a couple below giving a step by step guide for the Bit.ly QR code generator.
Bit.ly QR codes
Bit.ly is a url shortening service which now allows you to generate your own QR codes, to generate a code you need to follow this simple process.

Step 1

Visit bit.ly, write or paste in a URL address, click “Shorten,” and add .qr to the end of the generated bit.ly link (like so: http://bit.ly/9STstv.qr).

Step 2

You will then need to copy the modified bit.ly link into a new browser window to view the QR code, which you can then print out, send to your friends via e-mail, post on your blog, etc.

Alternative options

GOQR- a great QR generator, really flexible allowing you to create bring up text message on scanning or if you want to display the QR code in your digital campaigns by easily accessing the embed code. http://goqr.me/
QR Stuff- Allows you to create codes and offers a whole array of different options such a printing QR codes on t-shirts but you do have to pay for a premium service to receive analytics from scans.
If none of these take your fancy try this comprehensive list of QR generators.
3

Get coding

Ok, I know QR codes look scary but producing one is pretty straight forward and they have the potential to unlock a new method of audience engagement through your print campaigns. Different ways you could use QR codes include, print adverts, direct mail campaigns or outdoor fundraising appeals on trains or buses.
QR codes are free/low cost to create and increasingly they are being used by private sector organisations and charities, so why not give QR codes a try?
4

Examples of how QR codes are being used

Feel free to edit this guide with examples of how you've used QR codes in your professional work. Have you used them on business cards, in your annual report or fundraising material? How successful has it been?

DAIN

This QR code example (on Flickr) is of a promotional postcard for the DAIN project. Scanning this code takes you to the project website. Try it out! If you have a barcode scanner on your phone, scanning this image should take you to the DAIN Digital Activists Blog.

Museums

Museum collection gets QR codes - this article in the Guardian shows how the National Museum of Scotland is using QR codes to help people explore their collections.

Friday, October 25, 2013

Wristify thermoelectric bracelet makes heating and cooling personal.

Wristify thermoelectric bracelet makes heating and cooling personal

By
October 24, 2013
The Wristify thermoelectric bracelet being put to the test at MIT's MADMEC (Photo: Frankli...
The Wristify thermoelectric bracelet being put to the test at MIT's MADMEC (Photo: Franklin Hobbs)
Image Gallery (2 images)
Most bracelets aren't likely to alter your temperature too much either way, but the Wristify isn't most bracelets. Developed by four MIT engineering students, the Wristify works on the principle that heating or cooling the skin on one part of the body can make the entire body feel warmer or colder. By creating a personal heating and cooling device, the Wristify team ultimately hopes to cut the amount of energy currently used to heat or cool entire buildings.
Currently at working prototype stage, the Wristify resembles a wristwatch with a custom copper-alloy-based heat sink. This is is attached to an automated control system that automatically adjusts the intensity and duration of thermal pulses that are delivered to the heat sink based on readings from thermometers integrated into the device that measure external and body temperature. The prototype can run for up to eight hours thanks to a lithium polymer battery.
While developing Wristify, the team found that minute, rapid changes in temperature on one part of the human body can affect the whole body. They discovered that a change of 0.1° C (0.18° F) a second is the minimum rate required to make the entire body feel several degrees warmer or colder. The current prototype, which is the team's 15th, is capable of a rate of change of up to 0.4° C (0.7° F) per second.
Wristify uses a copper heatsink to heat or cool the skin on the wrist, which can affect th...
The team believes that by providing individuals with a personal cooling and heating device, the Wristify has the potential to cut the amount of energy currently used to cool and heat the space within buildings. They say that adjusting the temperature of just one building by 1° C (1.8° F) can consume around 100 kWh per month, so while the device won't be able to completely replace a building's heating and cooling system, it could allow for significant savings.
“Buildings right now use an incredible amount of energy just in space heating and cooling. In fact, all together this makes up 16.5 percent of all US primary energy consumption. We wanted to reduce that number, while maintaining individual thermal comfort,” says Sam Shames, who co-invented the Wristify with Mike Gibson, David Cohen-Tanugi, and Matt Smith. “We found the best way to do it was local heating and cooling of parts of the body.”
The team recently took out the US$10,000 first prize in MIT's annual Making And Designing Materials Engineering Competition (MADMEC). They plan to use the money to continue development of the device. This will include using more advanced algorithms to improve the automation of the thermal pulses.
Source: MIT News, Wristify

Gaia launch delayed over dicey components.



Gaia launch delayed over dicey components

By
October 24, 2013
Gaia mapping the stars of the Milky Way (Photo: ESA/ATG medialab; background image: ESO/S....
Gaia mapping the stars of the Milky Way (Photo: ESA/ATG medialab; background image: ESO/S. Brunier)
Image Gallery (6 images)
The Gaia mission to map a billion stars in the Milky Way has been delayed for about two months by the European Space Agency (ESA). X-band transponders used in other satellites have begun to fail, so the ESA has decided to replace those modules prior to launching. The likely blastoff date will be in late December of this year.
The Gaia mission is intended to map the position and velocity of a billion stars in the Milky Way to support ongoing studies on galactic dynamics. The main instrument for this mapping is a gigapixel camera, by far the most complex ever launched into space. The Gaia satellite will orbit near the L2 point positioned about 1.5 million kilometers behind Earth.
Gaia's phased-array antenna and communications module (Photo: ESA)
Gaia will produce a three-dimensional map of our galaxy. The map will be missing most of the Milky Way's stars (only including one billion of a total of some 400 billion), but this will cover our galactic region in considerable detail, and will provide much needed information about more distant and dust-obscured regions. The positions will be solid to about 24 microarcseconds, which is the width of a human hair at a distance of 1,000 km (621 mi).
Transparent rendering of Gaia's service module, showing the troublesome X-band transponder...
As a "free" side result, Gaia is expected to find hundreds of thousands of asteroids and comets in the solar system, perhaps 7,000 exoplanets, 20,000 supernovae, and hundreds of thousands of quasars. Clearly, the analysis of Gaia's petabyte (one million gigabytes) of data will continue long after its five-year mission is complete.
Source: ESA

New optical disc can store information "for a billion years".




New optical disc can store information "for a billion years"

By
October 24, 2013
A new optical disc uses QR codes etched in tungsten to achieve extreme levels of heat resi...
A new optical disc uses QR codes etched in tungsten to achieve extreme levels of heat resistance (Image: de Vries/University of Twente)
Image Gallery (3 images)
A researcher at the University of Twente in the Netherlands has developed a new optical memory device out of tungsten and silicon nitride that he says could store data safely for extremely long periods of time – up to a billion years.
Hard drives are very susceptible to external magnetic fields and mechanical failures, with a normal lifespan not much longer than 10 years; similarly CDs, DVDs and flash drives each have their own Achilles' heel.
University of Twente researcher Jeroen de Vries set out to solve this problem by designing his own data storing device. For the materials he chose tungsten, which can withstand very high temperatures, encapsulated in silicon nitride, which is highly resistant to fracture and deforms very little when exposed to high levels of heat.
The disc, de Vries claims, is so sturdy that it could be used to store important data on the human race and retain it well past its extinction, for the benefit of whoever is left (of course, that's assuming that the aliens, robots, or mutants will somehow know exactly how to decode the information on the disk in the first place).
From left to right: the QR codes after fabrication, after two hours at 613 K, and after tw...
From left to right: the QR codes after fabrication, after two hours at 613 K, and after two hours at 763 K (Image: de Vries/University of Twente)
Inside the device, information is stored by etching QR codes in tungsten – which can be easily decoded by today's smartphones. This method is very resilient because the information is still preserved even when up to seven percent of the data has been compromised. Each pixel of the code also has within it a second set of much smaller QR codes, with pixels of only a few microns in size.
To find out how long the device could retain information, de Vries relied on the Arrhenius model, which simulates extended periods of time by exposing the device to predetermined levels of heat for a set amount of time.
The researcher heated the storage device to a temperature of 200 °C (400 °F) for one hour and noted no visible degradation, which according to the model simulates one million years of usage. The device only showed some signs of degradation once it was heated to much higher temperatures, around 440 °C (820 °F) – but even then, the tungsten was not harmed and the data was still readable.
Though the mathematical model used for testing was limited to exposure to high temperatures (and, as the researcher admits, may not be entirely accurate), de Vries says that if they can find a place that is very stable to store the device, such as a nuclear storage facility, then the disc and the data it contains still has all the requisites to last for extremely long periods of time, on the order of millions of years.
The video below shows the researcher putting the device through some ... rather unusual testing.