Showing posts with label Affiliate Marketing. Show all posts
Showing posts with label Affiliate Marketing. Show all posts

Tuesday, September 30, 2014

Ten Affiliate Marketing Training Programs



Ten Affiliate Marketing Training Programs
Affiliate Marketing Training
A company sends you an email about an affiliate marketing training program. You wonder, “what exactly is affiliate marketing, and why does it require training? The following affiliate marketing tips can help you get started.
Affiliate marketing provides a form of performance-based merchandising, which allows businesses to reward its associates for each visitor they direct to their website. The affiliate marketing game has four key players:
  1. The merchant or retailer is the business that sells the product
  2. The network provides the affiliate with a list of appropriate merchants, based on the predominant themes of their website. The network also tracks performance and pays the affiliate.
  3. The affiliate is also referred to as the publisher of the cooperating website, as well as the recipient of the commissions.
  4. The customer is the person who buys the product.
A well-designed affiliate marketing plan benefits both the merchant in search for an affordable advertising plan, and affiliate publishers, who want to monetize their blogs. The constantly-evolving process, however, is complex. If you know nothing, or relatively little about it, it behooves you to sign up for an affiliate marketing training program. In contrast, if you are already affiliate marketing savvy, some of the affiliate programs have their training programs. Here are some examples of both types of training.
1. Affilio Blueprint
Affilio Blueprint, often listed as one of the best affiliate marketing training programs, provides 12 modules, which teach you physical product niche marketing, info product niche marketing, authority model marketing, SEO, list building, PPC and CPA marketing. The company also offers bonus chapters on content marketing, guest blogging and other social media strategies. Designed for affiliate marketing novices, Affilio Blueprint provides user-friendly videos and free WordPress themes, making it the ideal way to learn affiliate marketing basics.
2. Udemy
For those who like to try before they buy, Udemy offers the ideal affiliate marketing training program, especially for those interested in the Amazon affiliate program. Before you commit to the training, site owner Luis Azcarate allows you to preview the different videos, which emphasize topics such as selecting products, creating affiliate links, domain name selection, WordPress installation and promotion.
3. Wealthy Affiliate University
Wealthy Affiliate University also offers users a free “starter account,” which allows them to test the waters. Even better, they offer 24-hour support. Their proficiency-based affiliate marketing training programs provides options for novice, intermediate and advanced marketers. When you join this training program, you reap the benefits of interaction with other affiliate marketers, as well as bespoke plans created for your specific needs, making it easy for you to learn affiliate marketing.
4. University of San Francisco Advance Affiliate Marketing
When you are ready to take your website monetizing campaign to the next level, the University of San Francisco offers and eight-week, online, affiliate marketing training program. The comprehensive program includes topics such as legal and ethical considerations, leveraging your affiliate channel for other areas of your business, selling executives on the affiliate marketing idea and more.
5. Econsultancy
If your  business or vacation plans deliver you to London England, Econsultancy conducts one-day affiliate marketing training programs. The course covers topics such as integrating SEO and affiliate marketing strategies, dealing with competition, trademark issues and monitoring results.
6. Dekh.com
Dekh.com is  an interesting site, in that it provides detailed information for both affiliates and merchants. A constantly-updated blog, along with a detailed series of guides and infographics provide a comprehensive overview of affiliate marketing. Best of all, most of the information is free.
7. Affiliate Summit
Affiliate Summit offers two, three day affiliate marketing training conferences. In 2014, one will take place in Las Vegas, and the other in New York City. These affiliate marketing boot-camps provide an effective means of networking with other marketers and learning new skills.
8. Commission Junction University
Commission Junction, one of the older and larger affiliate marketing programs, also offers an annual, three-day affiliate marketing training conference in Santa Barbara, California.  Commission Junction University, as it´s called,  offers educational sessions, plus networking opportunities.
9. Clickbank
ClickBank, another one  of the larger affiliate marketing programs, provides a detailed blog, chock full of helpful tips. Even better, they offer a free download of their ebook titled Monetize Your Blog with ClickBank.
10. Linkshare
Linkshare, yet another  affiliate program, offers an annual conference, online webinars, a monthly newsletter and online tutorials. It’s the ideal affiliate marketing for dummies program.
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Monday, February 10, 2014

Ben Norman's SEO course: Day 6 - Email Marketing.

LogoBen Norman's SEO Made Easy Range
  |  Main Site   |  SEO Blog   |  DIY SEO   |  
 
 
7 Day Search Engine Optimisation Course
 
 


 
Day 6 - Email Marketing
 
Email marketing, although not strictly part of a normal SEO process, is, in my opinion, a great way to catch and make maximum use of the new traffic to your website.
Whilst the SEO process brings good targeted traffic to a website, not everyone is quick to catch on to harnessing every last visitor. Most web sites focus on visitors that are ready to buy and totally ignore their future buyers (the people that are there to look around and get more information). Email marketing allows you to capture those people in a list and then keep marketing to them through emails.
There is a great tool out there called AWeber which allows you to setup an email list on your website which is very easy to do and the system does all of the hard work for you enabling you to just focus on building your lists.
For example to build my list I have given away this week long search engine optimisation course. This gives people in my list a great informative course which helps them and their websites do better and I then have permission to contact them with other information as and when.
Now it is important to remember that you can't just bombard people with rubbish as they will just remove themselves from your list but as long as you keep it informative there would be no reason to leave.
Ways in which to market this is:
  • Offer a free course such as this one
  • Offer a free video
  • Offer access to a forum or members area
The key thing to remember is not to sell at people. You just need to be informative and keep giving information this way you will be able to not only make the sales through your website but also take the window shoppers by the hand then educate them and then sell to them later.
It is very easy to get started with AWeber and cost effective too. They will also make sure everything is double opt in etc, so you stay legal. The system will also allow you to set up auto responders like that you are receiving from me so the system will automatically send you a series of emails over an adjustable period of time.
So go to Aweber and sign up for a trial and remember why waste the visits when you can push them to your newsletter educate them and sell to them later.


 
Tomorrow
 
Tomorrow we will be looking at blogs and RSS so be sure to check your inbox.

Sunday, February 02, 2014

Six Myths About Affiliate Marketing

 

Six Myths About Affiliate Marketing


affiliate marketing myths2 Affiliate marketing exists because it can be very successful. However, there are quite a few affiliate marketing myths that revolve around this topic.
For those who are unfamiliar, affiliate marketing is a way of rewarding other companies and/or business partners who bring you customers because of their marketing efforts. You can also think of affiliate marketing from the flip-side: If you wanted to be an affiliate company, your job is to bring online traffic and/or customers to businesses and then you get paid for it.
It seems like a win-win situation, right?
While affiliate marketing is great, it’s a little bit more complicated than meets the eye. For this reason, there are tons of different affiliate marketing myths out there surrounding all it entails. Whether you’re a company needing help or someone looking to start a business, it’s important to understand these affiliate marketing myths before diving into this marketing method.

Top 6 Affiliate Marketing Myths

Below are six of the most common affiliate marketing myths as well as reasons why these myths might exist. As a side note, most come from the point of view of someone trying to get involved in affiliate marketing as a business (as opposed to for their already existing business).

1. It’s Difficult to Get Involved with Affiliate Marketing

Affiliate marketing is something that virtually anyone can do if they put their mind to learning how things work (even learning as they go).
It doesn’t take a ton of money or a ton of experience, just a desire to get involved and the ability to really learn.

2. Affiliate Websites Don’t Require Much Management

This myth actually goes against the last myth (it seems that no one knows what kind of work it takes to be an affiliate marketer). Although it’s possible for anyone, it isn’t as easy as setting up a website, putting some affiliate links and banners on that website, and then letting it sit. Google bots don’t like to see this, which means they could very well penalize your site and essentially bring your business to a halt.
You need to have quality content and make changes to your website to improve it in order to be successful, and this takes lots of management.

3. You Should Always Choose the Niche that is the Most Profitable

Many people believe this because they believe that’s how you will make the most money. Of course certain niches that sell products people buy most often have a good chance of being successful, but that doesn’t mean it’s automatic. Although certain niches might be successful for some, they won’t necessarily be successful for you.
You have to really understand that niche. If you don’t, you’re going to have more success picking something you’re comfortable with.

4. You Only Need One Good Affiliate Program to be Successful

This is an affiliate marketing myth that companies looking to get involved in affiliate marketing seem to find quite often. Joining just one affiliate program could work, but you have to remember that your customers are going to compare as they shop. You want to work with a few different programs that compliment each other.
For example, if you’re a dentist you may want to market toothpaste as well as dental services.

5. Consumers Don’t Like Affiliate Marketing

Sometimes it can seem like affiliate marketing is an extra step and will therefore annoy consumers because they can just go to eBay or Amazon instead. However, it is important to realize that customers want information about certain products and they want to shop around the Web.
In other words, they don’t want to go straight to Amazon or EBay, they actually want to visit your website.

6. Affiliate Marketing Won’t Last Much Longer

Last but not least, this is probably the most popular affiliate marketing myth and it goes right along with the last myth. Because Google algorithms are changing and putting less value on sites that offer more links than quality content, it’s safe to say that affiliate marketing has had better days. Still, it has not lost life and surely won’t for a long time to come.
It’s still successful and still makes sense – and Google sees that as well as consumers.
Do you have any additional affiliate marketing myths to add to the list?
Genie Lamp Photo via Shutterstock