March 18, 2013 4:53 pm
Carriers call up mobile data
By Paul Taylor
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Mobile network operators sit at the intersection of a set of emerging technologies that include big data analytics, location-based services and M2M (machine-to-machine) communications that are helping to redefine not only their own business operations, but also those of their customers.
Some are already using big data analytics to combat fraud or predict when customers are about to defect to a rival, while others are offering analytical services based on M2M data to help their business customers optimise their business models and improve productivity.
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