New PDF Reports Twitter Counter just got better !

Twitter Counter is changing! We have been constantly working on improving our service, adding new features and improving our current ones. The PDF reports are one of the features we have been secretly working on and today we are super excited to show you the results!

PDF reports are currently available for our Pro and Pro Branded users and are a super easy way to visualize your Twitter performance with insightful graphs.

As a Pro and Pro Branded user you are able to export your stats in PDF format that is ready to be presented to your team or clients. You now have the ability to choose a custom date range which is something that a lot of our users had been asking, apart from the monthly reports. So if you’re looking to show your boss the results of the campaign you ran last week for example, we got you covered.

The new PDF reports have a new slick design with a cover that pulls your header and profile image from your Twitter profile and a section for each group of metrics.

A new way to present your stats

First off, you get an overview of your progress being able to see at a glance your follower growth over a certain period of time and your overall interactions (retweets and mentions) along with the two most successful tweets in terms of engagement.

The next section of your PDF report is a more in depth look into your audience statistics, starting with your account’s follower growth. The next graph is a visual representation of your new followers and unfollowers along with a list of the four most influential users you gained or lost over that period, ranked based on their number of followers.

The last part of your PDF report provides you with insights on your engagement and interactions over this period of time. The last slides offer you an in-depth insights into your retweets, mentions and favorites along with a list of the top three tweets that were the most retweeted and favorited, along with a list a list the top 9 users that mentioned you the most in the given period of time.

Pro Branded users also have even more opportunities for customization according to their needs, by choosing the metrics that matter to them the most and include them in their reports.

Are you a Pro user? Take the new PDF reports for a spin! And feel free to drop us a line with your feedback. We’d love to hear back from you! 

Not yet Pro but still excited to try out this new feature? Learn more about your options here.

Katerina Petropoulou

• katerina@twittercounter.com
 
• @kat_petropoulou

Katerina is a curious blogger, professional tweeter, emerging marketer, community supporter and keen storyteller. She loves all social media, but if she were one, she'd probably be Twitter. Life goal: to figure out whether "You know nothing Jon Snow" is an axiom or a mere assumption.

FT Magazine

February 21, 2014 11:21 am

How to tweet like a teenager

By Gillian Tett

‘Social behaviour is adaptive, and people in power rarely understand the coping strategies of others’ 

 

http://www.ft.com/cms/s/2/bec23268-99c4-11e3-91cd-00144feab7de.html#axzz2uFfJMD5a

Ts&Cs and Copyright Policy for more detail. Email ftsales.support@ft.com to buy additional rights.

Twitter’s use of cookies and similar technologies

Mira este artículo en español.

Twitter uses cookies and other similar technologies, such as pixels or local storage, to help provide you with a better, faster, and safer experience. Here are some of the ways that the Twitter services—including our various websites, SMS, APIs, email notifications, applications, buttons, widgets, and ads—use these technologies: to log you into Twitter, save your preferences, personalize the content you see, protect against spam and abuse, and show you more relevant ads.
Below we explain how Twitter, our partners, and other third parties use these technologies, your privacy settings and the other options you have.

What are cookies, pixels, and local storage?

Cookies are small files that websites place on your computer as you browse the web. Like many websites, Twitter uses cookies to discover how people are using our services and to make them work better.
A pixel is a small amount of code on a web page or in an email notification. As many services do, we use pixels to learn whether you’ve interacted with certain web or email content. This helps us measure and improve our services and personalize your experience on Twitter.
Local storage is an industry-standard technology that allows a website or application to store information locally on your computer or mobile device. We use local storage to customize what we show you based on your past interactions with Twitter.

Why does Twitter use these technologies?

Twitter uses these technologies to deliver, measure, and improve our services in various ways. These uses generally fall into one of the following categories:

• Authentication and security:
  • To log you into Twitter
  • To protect your security
  • To help us detect and fight spam, abuse, and other activities that violate the Twitter Rules

For example, these technologies help authenticate your access to Twitter and prevent unauthorized parties from accessing your account. They also let us show you appropriate content through our services.

• Preferences:
  • To remember information about your browser and your preferences

For example, cookies help us remember your preferred language or country that you are in. We can then provide you with Twitter content in your preferred language without having to ask you each time you visit Twitter. We can also customize content based on your country, such as showing you what topics are trending near you, or to withhold certain content based on applicable local laws.  Learn more about Trends and country withheld content.

• Analytics and research:
  • To help us improve and understand how people use our services, including Twitter buttons and widgets, and Twitter Ads

For example, cookies help us test different versions of our services to see which particular features or content users prefer. We might also optimize and improve your experience on Twitter by using cookies to see how you interact with our services, such as when and how often you use them and what links you click on. We may use Google Analytics to assist us with this. Learn more about the cookies you may encounter through our use of Google Analytics.

• Personalized content:
  • To customize our services with more relevant content, like tailored trends, stories, ads, and suggestions for people to follow

For example, local storage tells us which parts of your Twitter timeline you have viewed already so that we can show you the appropriate new content. Cookies can help us make smarter and more relevant suggestions about who you might enjoy following based on your recent visits to websites that have integrated Twitter buttons or widgets. We can suggest people who are frequently followed by other Twitter users that visit the same websites. Learn more about tailored suggestions and your privacy controls, which include your Twitter account settings and Do Not Track browser setting.

• Advertising:
  • To help us deliver ads, measure their performance, and make them more relevant to you based on criteria like your activity on Twitter and visits to our ad partners' websites

For example, we use cookies and pixels to tailor ads and measure their performance. Using these technologies, we can show you ads and evaluate their effectiveness based on your visits to our ad partners' websites. This helps advertisers provide high-quality ads and content that might be more interesting to you. Learn more about tailored ads and your privacy controls, which include your Twitter account settings, Do Not Track browser setting, and the opt-out pages of Twitter's ad partners.

Where are these technologies used?

Twitter uses these technologies on our own websites and services and on other websites that have integrated our services. This includes our advertising and platform partners’ websites and sites that use Twitter buttons or widgets, like our Tweet or follow buttons. Third parties may also use these technologies when you interact with their content from within our services, like when you click a link or stream video on Twitter from a third-party website.

What are my privacy options?

We are committed to offering you meaningful privacy choices.  You have a number of options to control or limit how Twitter, our partners, and other third parties use cookies:

• For tailoring suggestions on Twitter: If you do not want Twitter to tailor suggestions for you based on your recent visits to websites that have integrated Twitter buttons or widgets, you can turn off this feature using your Twitter account settings or Do Not Track browser setting. This removes from your browser the unique cookie that enables the feature. Learn more here.
• For tailoring ads on Twitter: If you do not want Twitter to tailor ads based on our ad partners’ information, including cookies, you can turn off this feature using your Twitter account settings, Do Not Track browser setting, or the opt-out pages of Twitter's ad partners. Then Twitter will not match your account to cookie or other information shared by our ad partners for tailoring ads. Learn more here.
• For using cookies: You can modify your settings in most web browsers to accept or deny all cookies, or to request your permission each time a site attempts to set a cookie. Although cookies are not required for some parts of our services, Twitter may not work properly if you disable cookies entirely. For example, you cannot log into Twitter.com if you've disabled all cookie use.

Where can I learn more?

• Twitter's Privacy Policy
• How Twitter Ads work
• About tailored suggestions
• Twitter supports "Do Not Track"
• FAQs about tailored suggestions
• Your privacy controls for tailored ads
• FAQs about tailored ads and your privacy preferences
• Measuring brand impact and your privacy controls

•  

• Facebook launches Twitter-like 'reshare' feature with new 'FB Paper' app

  Friday, January 31, 2014 - 11:20 IST | Agency: ANI
   

Facebook has reportedly introduced a Twitter-like feature that would allow users to share a particular post again with friends and followers.

Similar to the 'retweet' feature, Facebook's 'reshare' button has been rolled out with the social networking giant's new app that is part news feed and part news reader, dubbed 'Paper.
According to The Verge, the 'reshare' button is placed at the bottom of any post inside Paper and users can tap an arrow symbol to bring up a Share dialogue and tap on 'reshare' to share the post again.
The feature is similar to the 'Share on your own Timeline' option on Facebook's website and the 'Share Now' option in Facebook's mobile apps, but is different because of its one-tap simplicity and its use of the familiar retweet symbol.
Facebook has been borrowing ideas from rival Twitter for tweaking its own site like launching 'hashtag' and 'Trending Topics' feature.
The company said that it has 'no current plans' to roll out the 'reshare' feature on all platforms yet.

Twitter o Microblogging

Hay millones de tutoriales, pdf´s, videos, etc. etc. que explican qué es  y cómo se usa Twitter.
Sabemos y vemos como personas de todas las edades, colores y tamaños se vuelven Twitteros, muchos de los que no se animan es simplemente por ser algo desconocido y que hasta parece complicado.
A continuación te dejo información sobre Twitter para que veas que es más simple de lo que te imaginas!

1. Es un nuevo medio de comunicación, un sistema de microblog.
2. Te ayuda a estar conectado con tu público objetivo.
3. Es fácil y rápido.
4. Ayuda a el posicionamiento.
5. Puede llegar a ser una una herramienta de Marketing, Relaciones Públicas, Atención al Cliente y Recursos Humanos.
6. Por lo general… debes responder a la pregunta ” ¿Qué estas haciendo? o ¿Qué estas pensando? con menos de 140 caracteres, o menos, siendo éstos mensajes, públicos (todas aquellas personas que te siguen los pueden ver).
7. Cualquier usuario dentro de Twitter puede elegir “seguir” a  alguien y recibir sus tweets, de acuerdo a sus intereses y gustos.
8. Podes enviar mensajes directos privados (D nombre del usuariuo) o enviarle el mensaje de forma pública (@nombre del usuario) a algún usuario en concreto.
   • Ejemplo: @solebassett visitá éste blog: http://nosoyhisterica.com/blog/
9. Podes bloquear tus mensajes para que solo los lean las personas que tú quieras.
10. Hay más mujeres en Twitter (53%) que hombres (47%) y más de más de 12 millones de usuarios activos.
11. El 65% de los usuarios es menor de 25 años de edad.
12. Usa http://search.twitter.com para encontrar personas que estan hablando de las cosas que te interesan.
13. Seguí a las personas que estan en eventos: Utilizando los “hashtags” que crean los promotores de los eventos
    en Twitter, (como por ejemplo el Online Marketing España #OME), para encontrar a la gente que acude a los eventos que más te
    interesan.
14. Usá Twitter como “atención al cliente”: Responde comentarios sobre tus servicios o productos, da avisos sobre momentos de mantenimiento o de otro tipo, publicá ofertas…

Vocabulario Twitter
To Tweet ó Twitear: es cuando envías un mensaje o actualización a través de Twitter.
Tweet: Es un mensaje ó actualización de Twitter.
To Follow ó Seguir: Es cuando te suscribes a las actualizaciones de algún usuario dentro de Twitter.
Follower ó Seguidor: Son aquellos usuarios que están suscritos a tus actualizaciones o Tweets.
@Reply: Es un mensaje enviado a otro usuario de forma pública.
Direct Message (DM) ó Mensaje Directo: Es un mensaje enviado a otro usuario de forma privada.
Retweet (RT): Es cuando repites el tweet de otro usuario porque consideras que tiene valor para tus seguidores incluyendo su nombre de usuario como muestra de respeto.
Hashtag (#): Es una manera de categorizar mensajes para agruparlos bajo una misma temática. Se ha utilizado principalmente para identificar tweets relacionados con eventos. Lo que se hace es usar una # junto con la palabra que queramos. Ej: #marketing. De esta manera se puede encontrar grupos de tweets relacionados, utilizando el buscador de Twitter.
Listas para dar y tomar: Las listas de Twitter son una herramienta para organizar a los usuarios que sigues por grupos (amigos, trabajo, noticias…) o por temática (ciencia, cultura, deporte, música…).
Información extraída de La Guía definitiva para entender Twitter
Además podes bajar “El libro de twitter“