Showing posts with label social intelligence. Show all posts
Showing posts with label social intelligence. Show all posts

Friday, February 06, 2015

Social Insights Metrics that Really Matters


Actionable metrics - True Social Metrics (30 days Free-Trial or Premium)

Conversation / Amplification / Applause rates will help you to measure the real active engagement of users with your social media pages. Compare the performance and Economic value for all your social media accounts and find the most effective social networks for your business. When did you find in your Dashboard the “Best Social Media Network” for your business? is when it's worth for your business, and is when the Economic Value is higher as well as Amplification rate. Conversation and Applause Rate push the envelope forward in engagement and awareness of branding.

Competitive analysis
Competitive analysis is required to know how “well done” are you playing or performance with your business in your Social Media Fan Page. No login credentials are required to connect competitors’ social media pages. Compare your results against your competitors, analyze their posting strategy, social media campaigns, and followers and learn from their best practices.

Social Content analytics
Find out which topics and types of content are the best at engaging your followers: which are triggering a conversation, or are more likely to be shared or favorite. Use Content Segmentation for a more advanced analysis.

Audience analytics
Identify the most powerful social influencers for your business and the most engaged users who can become your brand advocates. Analyze which topics and types of content are the most effective for engaging your influencers.


See Conversations As They Happen - Nuvi Social Metrics Real-Time Social Intelligence ( Request a 14 days Free-Trial or 500$/month)

Real-time visualizations, like our patented Bubble Stream: show you who are talking, what they are saying, and where the conversations are happening. Your team can quickly reveal patterns and insights in social conversations as they happen.

Upgrade Your Command Centers: NUVI was born from one of the first social media command centers, and we stay true to our roots. Our stunning visualizations have brought real-time insights to Agencies, Brands, Universities, Consultants, Researchers and Law Enforcement teams.

Monitor More Than Keywords: Group and topic monitors make it easy to monitor more than just keywords, URLs, hashtags or @usernames. Get the full picture on social profiles or topics by following the conversation from your fans and key influencers, to your competitors and their fans.

Integrate Your Social Channels: We combine data from your Facebook, Twitter, Instagram and YouTube accounts to help you track followers, engagement, and comments. Visualize how the content resonates with your audience across each channel, all in one place.

Share Insights with Custom Reports: Generate clean, accurate, and detailed reports that are easy to share and suitable for your clients, executives and team members. Printable PDFs, interactive reports and email summaries let you share social insights in person or online.

Stay Up-To-Date Out of the Office: Email and text alerts notify you of notable events like when there are changes in volume or sentiment, when a favorite profile or key influencer posts, or when people are using your hashtags or topics. Never miss a thing, even while monitoring everything.

Flag Mentions To Start Workflows: Our flagging system makes working with multiple team members and custom workflows simple. Setup NUVI to email customer service about an issue, send a warm lead to sales, or even update your enterprise software with our API — all with a simple flag.


Integrate Nuvi Into Your Website: Your clients can experience the power and beauty of NUVI alongside the rest of your online service. Available API access, URL white labeling and customized reports add social intelligence to your platform. Or, add your own logo to NUVI to create a separate branded experience.

Saturday, March 15, 2014

SDL Customer Experience across all channels, devices, languages and cultures.

MediaBUZZ

customer experiences across all channels, devices, languages and cultures

SDL Customer Experience Cloud for seamless global customer experiences across all channels, devices, languages and cultures

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cust_cloudToday’s businesses have to meet their customers’ expectations of getting consistently integrated experiences across all channels, devices and languages. But can they master the challenges? A recent CMO Council study, for instance, reveals that only 12% of CMOs have a real-time, well-integrated view of customer interactions across their enterprises and a Harris Interactive Customer Experience Impact Report study reports that 60% of customers would pay more for a better customer experience.
To address this gap, SDL just launched the SDL Customer Experience Cloud, a unified suite of offerings, to help marketers create and deliver seamless global customer experiences across all channels, devices and languages. By integrating web content management, campaign management, social intelligence and analytics, SDL Customer Experience Cloud gives companies the power to optimize multi-channel customer experiences from any device, understand brand health and product perception in real-time, and adjust campaign strategies to increase marketing effectiveness and impact revenue—from a single interface.
“The Customer Experience Cloud packs all the critical elements of customer experience management into one accessible suite and delivers on our vision that every marketer can meet the expectations of their global customer base and remain connected and responsive throughout the entire buyer journey” states Mark Lancaster, CEO, SDL.
“With thousands of customers all over the world, it’s especially important to have technology that allows us to engage with our user base in real time, in any language and context, from anywhere,” said Mark Terauchi, general manager, Corporate Brand Office, at Fujitsu. “We believe SDL can provide us with the ability to deliver a comprehensive customer experience, and the new releases from SDL will help us to advance our customer strategy more effectively.”
Based on customer demand, SDL has spent the last several years integrating its Customer Experience Management products to work together and to deliver the entire solution in the cloud.
Highlights of this new release include:
  • A single intuitive user interface across all SDL’s CXM products that has been significantly enhanced to provide a seamless marketing user experience that is modern, easy to use and easy to deploy.
  • SaaS delivery model for all SDL products, available now, with continuous enhancements quarterly throughout 2014.
  • Industry-first, integrated CXM Suite which enable marketers to create engaging, personalized and contextual customer experiences leveraging real-time data to drive better marketing decisions.
  • SDL Social is the only social intelligence solution with real-time analysis of social data and conversations across all social channels to effectively predict buying and brand advocacy across the entire customer journey.
  • The introduction of SDL Language Cloud, the industry’s first cloud translation solution offering both machine and human translation for radically simplified global translation – enabling marketers to engage customers in their preferred language across all interactions quickly and cost-effectively.
  • SDL Web Content Management is the first to enable marketers to easily target and drive consistent, contextually relevant digital customer experiences across all channels and devices from a single, intuitive interface.
  • SDL Marketing Campaign enables campaign testing, simulation, optimization and advanced segmentations – enabling customers to drive large-scale campaigns faster and more cost-effectively.
  • SDL E-Commerce provides advanced digital merchandizing features, which give retailers precise control over campaign context and prioritization over the placement of product and offers across search, navigation and promotional activities.
  • SDL Analytics provides real-time customer intelligence to understand, target and convert customers across the entire buyer journey.
  • SDL Documentation enables seamless post sales customer support by providing easy access to online materials including manuals, support information and other important documentation.
“By 2017, 70% of customer communications will be digital, contextualized and consumed on demand with multiple channels, including Web, mobile devices and social media. Enterprises are taking steps to provide a more personalized and engaging customer experience for traditional communications such as transaction documents, marketing collateral and point-of- purchase displays. Today, only 22% of those customer communications are digital — the majority are still paper-based,” SDL’s CEO says.
With more than 1,500 global enterprise customers — including 72 of the top 100 global brands — and 400 partners, SDL is one of the only vendors with a truly integrated, comprehensive customer experience management offering. And SDL Customer Experience Cloud empowers the entire organization from marketing through to customer support to understand, create, manage and deliver contextually relevant customer experiences that drive better marketing decisions, e-commerce success and long-term customer engagement.
By MediaBUZZ